PREPRODUCTION: Planning

After meeting with Olivia, she sent me the demo for her track "23", and I began by listening to it and exploring the narrative of the lyrics. As she is based in Luxembourg, but not originally Luxembourgish, my concept is based around Luxembourg heritage sites and well known locations for her to represent the country and connect better with the people and industry here. This would tie in to my social media competition strategy, where fans would take and post pictures in these locations in order to win a signed physical product. 

*the original demo was titled "Run-Away"

I then created a general visual idea for the track, by using previous examples. 

I then created a basic storyboard using BOARDS, but as I used the free plan I had a limited frame number and download capability so I didn't continue. However, this helped me visualise my main ideas and I created a shotlist. 

Runaway Shotlist by Laura Fagan on Scribd

Although my shotlist is more of a lyric sheet, I prefer having a general but concrete idea which allows me to expand on when shooting. 

I scouted some locations for the shoot as well which are detailed below.